Building a personal brand

Professional Development


What does personal brand mean and why is it so important? We will cover skills vs attitude and provide the opportunity for you to reflect on your own professional presence. Including a review of strengths, weaknesses and perceptions.

Suitable For

This course is designed for managers looking for the opportunity for guided reflection and improvement.

2 CPD hours
2 hours

This course has already run and a new date has not yet been scheduled. Please contact us to register your interest.

Learning Outcomes

Having attended this course, delegates will:

  • Identify how first impressions matter
  • Identify what, from their current appearance, needs up-scaling for success
  • Identify weaknesses and know how to turn them into positives


  • Define the term personal brand
  • Recognise the impact your personal brand can have on your organisation’s brand
  • Take steps to start creating your own personal brand